The Top Three Main Tactics Affiliate Marketers Must Do

Most all Affiliate Marketers are constantly looking for thriving markets that give them the biggest and fattest paycheck and the best ways to achieve that goal. Some think there is a magic formula they can find if they look in the right place. In truth, there is indeed a

formula, but it’s not magic. It comes down to making good marketing decisions and following proven practices and tactics that have worked for others over the years. Through hard work and dedication, methods have shown to be the most effective in producing excellent results. Indeed, why re-invent the wheel when all of the “heavy lifting” has already been done for you?

Tactics Affiliate Marketers Must Do

Here are the top three affiliate marketing tips that have been proven and that you will be able to use to very effectively increase your sales and thrive in affiliate marketing online.

What are the three main tactics?

Tactic 1.

Tactics Affiliate Marketers Must Do

You must use a unique web page to promote each product you are marketing. You do not want to lump all of them together on one page to save some web hosting costs. It is better to have one page focusing on each product by itself. This is a critical mistake many marketers make. If you have more than two items for sale on one page, the potential buyer can quickly get overwhelmed and confused. By putting just one item per page, they have no choice but to focus on that item. This makes it much easier for them to make a decision. You can get away with having two items on one page if they are fairly similar in nature or content, but having just one works best.

Along with the product description, you want to always include at least one product review on the website so your visitors will fully understand what the product can do for them. It is also a great idea to include testimonials from customers who have already tried the product/service. You want to make sure that these customers are willing to let you use their names and photos on the page of each product you are marketing, so get permission from them first.

Make the pages attractive and compelling, including “calls to action” on the information/product. Every headline should attract the readers to read more of the page or even to contact you for more information. Highlight the product’s “special points.” Give your readers as much information as possible to help them learn what the product is about, but leave some out so they will want to find out more.

Tactic 2.

A great way to help attract buyers is to offer free reports along with the product, or even for just their name and email address, and use great autoresponder messages. Whenever possible, try to position the “free report” option at the top of the webpage on the left side so they cannot be missed. Studies show that people scan web pages from the top down and from left to right, so the

upper left is usually the first thing they see. Always create a warm and welcoming autoresponder message that will be immediately emailed to whoever gives you their personal information through your opt-in box. According to very good research, a sale is closed usually around the seventh contact with a new customer/prospect. The more personal you make each contact, the more likely the

Tactics Affiliate Marketers Must Do

customer will purchase from you, even if the product is available from someone else. My personal experience is that I buy faster from people who reply to my emails and genuinely want to help me. As for autoresponders, you can pay a monthly fee to one of the big name companies, or you can do what I did and get the desktop autoresponder that you control every aspect of. I have a lot more peace of mind knowing that I have complete control over when and how my emails go out.

With the web page alone, there are only two things that can happen: you will get a sale, or the prospect will leave the page and possibly never return. By giving them useful information in their inboxes at certain intervals, you are reminding them of the product they thought they might want later, and it will keep you, your site and the product(s) fresh in their minds. You want to be sure that the content is directed toward the actual and specific reasons to buy the product. One thing you don’t want to do is make it sound like a sales pitch.

Instead, focus on the important points. For instance, show them how your product can make their life and work online easier and more enjoyable. Make sure to use compelling subject lines in each email. Try to avoid using the word “free” as much as possible because plenty of spam filters dump that kind of content into the junk folder before anyone even reads it. Plus, using the typical disguises for

these words, like “F*R_E_E,” to avoid the spam filters looks terrible. I, for one, delete those immediately, as I know they are trying to “sell” me something. You want to use your autoresponder emails to convince those who have signed up for your newsletter/free reports that they will be missing out on something big if they don’t take advantage of your products and services but do it without looking like your “selling” something to them. The more people think they decide to buy, the more likely they will buy right away.

Tactic 3.

Tactics Affiliate Marketers Must Do

Now let’s talk about what is probably the most important item. Traffic. More to the point, traffic brings in customers. And not just any customers; you want to get the kind of targeted traffic to your product that will likely buy what you are selling. Look at it like this, if the person who visits your website has zero interest whatsoever in what you are offering, they will be the first ones to hit the

back button and move on, never to come back. How do you get this good, targeted traffic? Writing articles for e-zines, article sites and e-reports is a great method. This way, you can find publications and article sites that are much more focused on your target customers and what you have available might grab their interest.

If you can write a minimum of 2 articles weekly, with a minimum of 300-600 words, you will get much more attention and focused traffic. By maintaining articles and writing continuously every week, these articles can generate as many as 100 targeted readers to your site in a day. One thing to remember is that only 1 out of 100 people visiting your site are likely to buy your product or services.

Once you can generate as many as 1,000 targeted traffic hits to your website daily, you can comfortably guesstimate that you will make 10 sales from that traffic, based on average statistics.


Another method that I have found to work very nicely is to use “traffic exchanges.” There are many free and paid exchanges, and their principle is the same. You sign up, look at other members’ web pages/ads, and they, in turn, look at your ads and websites. I belong to a few of these, and my favorite is TrafficSwarm. It’s a very simple interface; you can put up a bunch of short ads with links to your

products and websites within minutes of joining, your ads are targeted to the traffic you want, and it’s free. Since signing up with TrafficSwarm, my unique visitor stats have increased 250%, my page views have increased similarly, and sales are steadily improving daily. You can’t ask for more than that.

The above strategies are not very difficult to do at all if you think about them. They require a little bit of your time, effort and an action plan to ensure success. Use these tips for all of your affiliate marketing products, and you will have a good source of a steady income and make your way easily in this business.

To your continued prosperity!